Presentation for Investors

Overview

Business Name: Dream Homestyle

Business Website: https://dream-homestyle.com/

Business Type: Online Magazine

We need people for

Project Lead Manager

This person will be responsible for organizing all the people, assigning 

Social Media Management

This role can be given to a social media expert and a growth strategist that can help us grow our audience following proven methods (the more expensive but more reliable option)

or

We can hire a VA to manage the social media profiles, share new posts, engage with followers, reply to comments and DMs, and answer questions people may have as well as reply to emails and hope we get lucky and some of our posts will go viral (happened to me before)

Writing blog articles

Since we are an online magazine in the Home & Design niche, we will need authors that will research, write and publish new articles every single day.

They have to be knowledgeable about SEO since we want to rank high on google and other search engines

Based on some research I’ve done, we can pay as low as 0.01 per word (10$ per 1000 words article) if we hire aspiring writers and people who can produce decent content but don’t have a strong portfolio up to 0.05 per word would be enough for beginning.

business relationship management

This person will be responsible for replying to emails at marketing@dream-homestyle.com and building business relationships with clients that want to work with us, as well as reaching out to companies that we can promote and help reach more customers

Analytics Expert

We also need someone that understands analytics and can track the insights, help us understand how much traffic we get, where most of our traffic comes from and how can we use that information to achieve better results and readjust our focus on the right place

Goals

We are aiming to reach a high number of people who will visit our website but also engage with our content whether it is liking, commenting, or sharing our posts or 

Mission

Our main objective is to inspire our audience with fresh ideas about how to style their home as well as inform them about the …

Goals

Our main goal is to build an audience on our social media platforms that will stay to follow us for a long time once engaged

We will set more precise goals once we consult with people that will help us determine our expenses.

Mission

We serve the audience with fresh content from the Home & Design niche on daily basis.

Strategy

How do we pay the employees?

There are several ways we can pay our employees:

  • Per word – the price varies based on the article length (0.01-0.05 per word)*
  • Per article – fixed base price of e.g. 20$ per article (800-1500 words)
  • Hourly, Weekly, Monthly Salary – the most cost-effective way in my opinion

We can apply bonuses for posts that go viral and reward the writer whenever a post surpasses a certain milestone as a way to motivate them to write better quality posts.

Post Frequency

The post frequency will determine the investment needed but also the growth chances since each new post is a new chance of attracting more audience.

In my opinion, we need about 3-5 posts per day to begin with. That’s 90-150 articles per month meaning that the chances of growth are extremely high.

Expenses

Starting with the basic expenses of

Our earnings mostly depend on how big our audience is

My Skill
Web Designer 50%
0
Posts per month

Expenses

Writers

There are several ways we can pay our writers:

  • Per word – the price varies based on the article length (0.01-0.05 per word) would be fine to begin with
  • Per article – fixed base price of e.g. 20$ per article (800-1500 words)
  • Hourly, Weekly, Monthly Salary – the most cost-effective way in my opinion

We can apply bonuses for posts that go viral and reward the writer whenever a post surpasses a certain milestone as a way to motivate them to write better quality posts. (This can also help us maintain lower payrates for regular articles)

Advertising

This information is still unknown and will be available after consultations with a Social Media Growth Expert.

Employees

Social Media Manager will cost us about x$ per hour or xx$ per month

Business Relationship Manager will cost us about x$ per hour or x$ per week

Analytic Expert will cost us about x$ per hour or x$ per week

Expenses

There are 3 types of known expenses so far:

  • Advertising
  • Authors

Based on some research I’ve done, there are people that pay as low as 0.01 per word (10$ per 1000 word article) and there are freelancers that accept working on this kind of projects as a way to earn experience and add up to their portfolio.

Now those writers may not be as experienced but there are some that will create decent quality content for that money, also you can probably hire an author and pay them double that amount to produce better quality content.

My suggestion is that we produce 3-5 articles per day meaning that the daily expense will be about 50$

 

 

if we hire aspiring writers who don’t have any previous work experience but can craft quality articles, we can pay them about 15-20$ per post (800-1500 words).

Earnings

The main income stream that will bring us money is advertising.

We have reserved about 10 advertising spots that we can rent to Google Ads or niche-related businesses that want to advertise their products and services on our website

 

Our earnings depend on the size of our audience…

Product

We serve the audience with fresh content from the Home & Design niche on daily basis.

Earnings

The main income stream that will bring us money is advertising.

We have reserved about 10 advertising spots that we can rent to Google Ads or niche-related businesses that want to advertise their products and services on our website